Pauline is an Digital and Brand Marketing enthusiast, currently working as a Brand Ambassador at Allen Cole. Pauline

Pauline is the CEO at Allen Cole, also consults for iWork and Elite Writers Hub. She works with small and medium size organizations to increase their visibility online through corporate blogging, content creation, website development and social media engagement.

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Here are my most recent posts

Ten Years Later…..

Ten Years Later…..

by | May 17, 2013 | My rants

Am in agony, every part of my body is crying out in pain…some i dint even know i had. Today is day 2 since i decided to go the gym yesterday. Am trying very hard not to regret that decision but this i where the spirit man has to intercede because the flesh has...
Key to Creating Smart Content

Key to Creating Smart Content

by | Jan 22, 2013 | Content Creation

Content creation and the purported value at times feels like it is being over sold. As every so often you will find an “internet marketing guru” in some forum talking about how important it is to create more and more content for your audience. I have...
Corporate Blogging an Inbound Marketing Strategy

Corporate Blogging an Inbound Marketing Strategy

by | Sep 7, 2012 | Blogging

As more customers turn to the internet as their source of information on brands, more companies are following them there and making sure they still have some influence over their clients. One of the best strategies that companies/businesses can adopt is corporate...
10 Commandments of Blogging for Small Business

10 Commandments of Blogging for Small Business

by | Jun 25, 2012 | Blogging

Blogging is one of the best ways to share your expertise with potential clients. Small businesses have a perfect opportunity to compete on a level playing field online through blogging. Generating and marketing own content allows you to stand out as the to go to...
Influence of Social Media in Kenya is a Reality

Influence of Social Media in Kenya is a Reality

by | Jun 20, 2012 | Social Media

In the recent past, a small community of Kenyans (#KOT) Kenyan On Twitter, have shown they are an influential group to reckon with, they have shown that social media in Kenya has a place in influencing what brands post online. I draw this view from the recent incident...