Influence of Social Media in Kenya is a Reality

Influence of Social Media in Kenya is a Reality

In the recent past, a small community of Kenyans (#KOT) Kenyan On Twitter, have shown they are an influential group to reckon with, they have shown that social media in Kenya has a place in influencing what brands post online. I draw this view from the recent incident...
Who is Blogging about Your Brand?

Who is Blogging about Your Brand?

Blogging is all about setting a platform on which you can express yourself online. As an entrepreneur or a marketer it is vital in this time and age to embrace all the marketing avenues available to you to position yourself competitively. It is therefore no brainier...